How Edukasyon’s ‘Share Campaign’ Helps Youth Upgrade Their Talents
by Inside Manila Team, July 06, 2019 5:31pm
Art by Ahl Mirambel
Edukasyon, the largest education technology platform for Filipino Gen Z youth, continues their advocacy to empower students. This time, they organized a graphic design workshop in the Polytechnic University of the Philippines (PUP) Communication Society in partnership with technology giant ASUS Philippines.
Tom Rodriguez, actor, singer, and US-trained animator, became the session’s guest speaker last June 25 at the PUP main campus for this design workshop. About 50 college students attended the event and participated in a hands-on experience of creating digital art ASUS laptops. To help bring their creative visions to life, Tom guided students in learning what and how to draw, and in amplifying their talents through the use of new technology.
He stressed the importance of story conceptualization, character development, and the juxtaposition of design elements. He shared that despite his hectic schedule, his passion for continuing his craft is constantly reignited by exceptional work from renowned animation studios. And for sharing his expertise through this workshop, young minds like PUP journalism student JV Valderama learned the importance of story development and value of collaboration to name a few.
This workshop is part of the Share Campaign, an initiative which technology giant ASUS launched in 2017 along with free gaming sessions, gadgets displays and other exciting activities as a way of giving back to its customers. Early in 2019, ASUS partnered with Edukasyon to extend the online and offline campaign to Edukasyon’s growing community of 10 million students who are visiting the platform each year. The partnership helps engage with young creative minds through the support of seasoned professionals in digital-focused disciplines such as graphic design, photography and videography, and through the use of ASUS devices such as ASUSPRO, Republic of Gamers (ROG) and Zenbook notebooks.
“The Share Campaign, through our collaboration with Edukasyon, enables us to support many young Filipinos in upgrading their creative skill sets. We are excited to offer engaging online content, lectures and unique demonstrations that will be valuable for their personal and professional development,” George Su, ASUS Philippines Country Head for Systems Business Group.
Henry Motte-Muñoz, CEO and Founder of Edukasyon, said “With ASUS, we share a common goal of enhancing students’ technical capabilities and helping boost their employability. We look forward to our continued collaboration so that more Filipino youth can be inspired and can leverage modern technology in building their future career paths.”
Edukasyon and ASUS will continue to empower the Filipino youth through specialized trainings, experiential learning and other activities that will be rolled-out to more schools in the Metro in the coming months.
*Edits have been made by Inside Manila Editors