Tech and Business

4 Tips on Growing

Your YouTube Channel

by Jace Amodo, September 14, 2018 11:53am

Art by Dani Elevazo

Tech and Business

4 Tips on Growing Your YouTube Channel

by Jace Amodo, September 14, 2018 11:53am
Art by Dani Elevazo

With millions of YouTubers today, getting your views and building your audience on the video-sharing platform is becoming more challenging. What better way to talk about getting around a creator's common difficulties than with a Filipino creator herself?

Take it from Reneé Dominique, a 19-year-old international young creative who went from zero to almost half a million YouTube subscribers for the past six years. Here are her tips to making it on the YouTube sphere:

"Be visible and consistent."

For people to follow your channel, give them something to look forward to. Take Reneé’s #ReneésRoadTo100k campaign, for instance. By posting at least one video a week, she accomplished the campaign in less than three months.

Impossible? Reneé thought so, too. "Never did I think that it was possible. I had only 35,000 subscribers when I started the campaign." Now she’s known as the girl who makes beautiful videos with her unique singing voice and her ukulele. By keeping your viewers on the loop, you’ll be able to build your brand and your following.

"Engage more with your viewers."

You know how when a YouTube video's about to end and the YouTuber asks what video you want to see next? Or how the narrator wants you to click somewhere on your screen?

These and more practices—responding to comments, conversing with the followers outside of YouTube—are some of the best kinds of engagements you can do. Not only does it plug your other works and channels, it also shows that you're interested in what your followers think and want.

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Sang for Tiffany & Co today! #allyouneed

A post shared by Reneé Dominique (@heyimrenee) on

"Focus on your craft, and don't let anyone or anything discourage or derail you from your passion."

Production quality, insecurities, and bashers are some of the long lists of reasons that will make a creator stop “creating”. What many YouTubers fail to realize, however, is that these fears are temporary and their passions are forever.

It's easy to be stressed with what to create because the Internet can be scary (and toxic) at times. Make a vlog, teach how-to's, write a skit—put the content you want to see in the world, and your channel will be your humble abode.

"Seek opportunities to grow as a creator, like YouTube NextUp."

"YouTube is all about building a community by making yourself as visible as possible on the platform. I have been on the platform for almost 6 years, but it took me a while to realize the possibilities and opportunities that can go my way when I start taking this seriously. "

Little did Reneé know that joining YouTube NextUp can open more possibilities for her channel and for herself. The contest aims to turbocharge the careers of local up-and-coming YouTube creators, and it doesn't hurt to give it a shot.

“It may have taken longer for me to reach my goal compared to other YouTubers, but it's all about the journey."

These are four out of the many things you can do to grow your YouTube channel. Go ahead. Create.


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