'Go Lokal!' set to make international debut!

Sherry Tadeja
PUBLISHED July 25, 2018 01:57 pm
Habi Hiraya Collection of Team Manila for the 'Go Lokal!' souvenir collection/Inside Manila

(Inside Manila) The Department of Trade and Industry (DTI) secretary Ramon M. Lopez recently announced that its initiative program for the micro, small and medium enterprises is set to take on the international market.

Team Manila comes up with the "Habi Hiraya" collection for "Go Lokal!"/Inside Manila

Common Room PH crafted a "Piece of the Philippines" theme for the "Go Lokal!" souvenir collection/Inside Manila

During the launch of the "Go Lokal" souvenir collection at "KissAndFly" in NAIA Terminal 3, the Trade secretary proudly announced that a pop-up store will be opening soon in Tokyo, Japan.

Go Lokal! is a Filipino concept store with the initiative to help the micro, small and medium enterprises (MSMEs) penetrate the mainstream market without these businesses spending much on investment. This year, DTI tapped young artists and makers of Common Room PH and known graphics design studio, Team Manila, in a unique souvenir collection that best represents the country.

Common Room PH came up with "Piece of the Philippines" theme featuring food and culture in the country. While Team Manila celebrates the unique ethnic fabric of the country with the "Habi Hiraya" collection.

DTI Secretary Ramon M. Lopez heads the ribbon cutting of the newest "Go Lokal!" store/Inside Manila

"May popup store na itatayo sa Tokyo muna," said Lopez in his speech.

The trade secretary added that the products will soon be featured at the Japan Institute of Design to test market it.

The DTI Secretary Ramon M. Lopez reports recent achievements of "Go Lokal!"/Inside Manila

DTI has already partnered with another government agency, the Center for International Trade Expositions and Missions (CITEM), to join fair and exhibitions outside the country.

The Philippines is set to take part in various trade shows in France and in China in the coming months. With these developments, there's no question that the "Go Lokal!" products are set to take the international scene soon!



These Popular Local Shops We Love Started in Pop-up Bazaars

There’s no risk-taking quite like owning a business.