MSMEs go digital: PLDT and GoNegosyo launch e-commerce program

Inside Manila
PUBLISHED February 13, 2018 03:04 pm | UPDATED February 13, 2018 03:17 pm
Photo by Sherry Tadeja/Inside Manila

(Inside Manila) There's no way to go but digital, even in today's businesses.


This is emphasized in the recent media launch of PLDT Enterprise and GoNegosyo's "A Growing Collaboration for Filipino" with the aim of opening a digital platform that will enable entrepreneurs to have wider reach of customers through a nationwide marketplace, providing digital market access for the micro, small and medium enterprises (MSMEs) across the country.



PLDT and Smart's CEO and Chairman Manuel V. Pangilinan joins the PLDTxGoNegosyo media launch.


"We are committed to help SMEs thrive and become more globally competitive through digital services and solutions," said PLDT Chairman and CEO Manuel V. Pangilinan. "We are confident that this partnership with GoNegosyo will positively contribute to government's programs to improve the lives of our people by promoting digital entrepreneurship,"


The three 'Ms'


The e-commerce program consists of the three 'Ms'—mentorship or specialized business training; marketplaces through an online selling platform and of course, money—access to funding and capital that will jumpstart the business. These will all be provided by PLDT SME Nation and GoNegosyo.


The mentorship will be headed by GoNegosyo's Mentor Me program which includes setting up and managing an online store through "Tackthis!” the online store builder of local software company, Voyager. This also provides MSMEs access to logistics that can deliver the goods to their online buyers.



A Go Lokal! exhibit was displayed at the event



A virtual marketplace will be provided by Voyager's ‘Takatack’ to assist MSMEs to reach a wider market.


Last, small to medium business owners can have capital and financial assistance through Voyager's digital lending platform ‘Lendr’ which can help MSMEs apply for various loan offers from participating banks and lending institutions.

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